1. Optimize Your DSP Profiles
Ensure your artist profiles on DSPs are complete and up to date. This includes:
- A high-quality profile picture and banner
- An engaging and well-written bio
- Links to your social media and website
- Accurate metadata for your upcoming release
2. Set Up a Pre-Save Campaign
Pre-saves allow fans to automatically add your song to their library on release day, helping you gain early traction on streaming platforms.
How to Promote Pre-Saves Effectively
- Include a pre-save link in your social media bios.
- Post engaging teaser content with a **clear call-to-action** to pre-save.
- Use **countdown timers** on Instagram Stories to build anticipation.
- Offer incentives like exclusive behind-the-scenes content or early access to a track.
- Encourage fans to **screenshot their pre-save confirmation** and share it.
3. Engage Your Audience with Content
Build excitement by posting exclusive content leading up to the release.
Content Ideas
- **Short Video Snippets:** Share a teaser clip of your song on Instagram Reels and TikTok.
- **Studio Sessions:** Show behind-the-scenes footage of your recording process.
- **Song Meaning:** Share the story behind your song in an Instagram post.
- **Interactive Q&A:** Engage fans with a Q&A session on Instagram Live or Twitter Spaces.
- **Spotify Canvas:** Upload your canvas to Spotify an for an eye-catching experience.
4. Submit to DSP Playlists
Increase your chances of playlist placements by submitting your track at least **four weeks before release**.
How to Submit
Help us help you. Please use the following link to submit your release for pitching. Ensure you suppluy as much informationa s possible.
More info on getting featured on Spotify Editorial Playlists
💡 **Tip:** Research and contact independent playlist curators on **SubmitHub** and **PlaylistPush**.
5. Build Media Coverage & Press
Getting press coverage can help expand your reach before the release.
Where to Submit
- SubmitHub - Submit your track to blogs and playlisters.
- Hype Machine - Trending tracks here can go viral.
- Pitch to niche music blogs and websites.
💡 **Pro Tip:** Personalize your emails when reaching out to press and blogs.